Innovation and Entrepreneurship Certification (MSCE Some of them make uncomfortable

Some of them make uncomfortable reading - survival is rarely pretty

Others became virtual white chiefs and fought in battle with their adopted tribe

riches or both

A gripping novel of flawed people

Innovation and Entrepreneurship Certification (MSCE Some of them make uncomfortableJohn R. Bessant, PhD, is Emeritus Professor of Innovation and Entrepreneurship at the University of Exeter, UK. He worked as a chemical engineer before beginning a career in innovation research and consultancy, which has spanned more than 35 years. Bessant currently holds visiting appointments at the University of ErlangenNuremberg, Germany, and the University of Stavanger, Norway. Joe Tidd, PhD, is Professor of Technology and Innovation Management at